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About

Two sides,one firm.

The marketing department your firm would otherwise have to hire.
Headquarters
Red Bank, NJ
Entity
Handll Marketing LLC
Partners
4
A meeting table by a bright window, a closed folder and a cup on it, two house models behind
Concept imagery2 Bridge Ave, Suite 324, Red Bank, NJ 07701

Why we exist

Handll Marketing exists so that the firm online is the same firm a client meets in the room: one brand, one website that does its job, a steady presence, and a pipeline the firm controls rather than hopes for.

Through Handll Marketing, the firm runs the prospecting and brand engine that keeps qualified clients coming to both businesses. For clients, Handll Marketing is the marketing department they would otherwise have to hire: brand identity, website design and build, social media, SEO and AI search, paid acquisition, AI video and founder-led LinkedIn, run as one system and reported against one number, discovery sessions booked.

How we work

The audit comesbefore the pitch.

This describes most successful firms, not badly run ones. Marketing gets done between other things.

  1. 01Rule

    Audit before the pitch

    We read your website and social presence first. The first conversation opens with the specific issues found, never a generic pitch.

  2. 02Rule

    One number

    Work is measured on enquiries and discovery sessions booked, not likes, impressions or vanity metrics.

  3. 03Rule

    Scoped in writing

    Configuration and budget are fixed in writing before anything starts.

  4. 04Rule

    Reversible

    No lock-in to systems you cannot take with you. You own the brand, the site and the accounts.

Structure

Two doors,one firm.

Handll Marketing also runs Handll's own prospecting and business development in-house. It is the same lead procurement discipline we sell to clients, pointed at ourselves, so the pipeline feeding our engagements is something we control rather than something we hope for.

Engineering

Handll Intelligence

Handll Intelligence, our engineering side, is the automation division of your firm.

handll.ai

Marketing

Handll Marketing

Handll Marketing is the marketing department a real estate or construction firm would otherwise have to build, delivered as one accountable team.

The seven disciplines

Handll runs two distinct sides of the business: Handll Intelligence, the engineering side, and Handll Marketing. They share a mission and a team, but each runs on its own terms. A firm that comes to Handll for its website and marketing needs the same firm for its systems, so everything it shows the market looks and works as one. A firm that comes for engineering needs the pipeline kept full.

The people

Five names. Each one answers for the work.

The people who set the direction, own the contracts and sign off on every deliverable.

  • Awais Naeem

    Handll Marketing

    Designs, writes and runs Handll Marketing.

  • Mitchel Rubinstein

    Founder & Managing Member

    Sets direction, leads business development and client meetings.

  • Frank Tragni

    Partner & Managing Member

    Owns finances, contracts, compliance, and the business case behind every proposal.

  • Adnan Ghaffar

    Chief Engineer

    Owns engineering delivery and quality control; signs off on every deliverable.

    Senior member of the IEEE

  • Nicholas Skamarak

    Director of Business Development

    Leads business development across the target market and supports client success.

Based in Red Bank, New Jersey.

Handll Marketing LLC, 2 Bridge Ave, Suite 324, Red Bank, NJ 07701

Start here

We read yoursite first.Then we talk.

Book a discovery session

A partner replies the same business day.

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Handle more. Grow smarter.

Red Bank, NJEastern time2 Bridge Ave, Suite 324Proposed individually, after we hear the scope