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02 / Brand

Brandidentity

Logo and identity systems built for firms whose current branding is inconsistent or dated, delivered as a complete guideline book.
Discipline
02 of 07
Part of
The Foundation
Reported on
Discovery sessions booked
Framily brand applications: bus, tote, cups and shirt
Delivered workFramily, Brand identity

What it is

One mark, one palette, one voice, applied the same way by every office, agent and channel. Delivered as a complete guideline book your team and suppliers can follow without us in the room.

What you get

Delivered,not described.

Logo and identity systems built for firms whose current branding is inconsistent or dated, delivered as a complete guideline book.
  1. 01Logo suite, colour, type and voice
  2. 02Templates for signs, listings, decks and social
  3. 03A guideline book anyone can apply
  4. 04Rollout across agents and offices

How it runs

4 steps,in this order.

The audit comes before the pitch.

  1. 01

    Inventory

    We collect every version of the brand in use today, from signs to email footers.

  2. 02

    Direction

    A clear direction for the mark, colour and type, chosen with the partners.

  3. 03

    System

    The identity is built as a system with rules, not a single logo file.

  4. 04

    Guideline book

    Everything is documented and handed over with the source files.

From the work

Deliveredby this team.

Where the marketing team's own past work is shown, it is the marketing team's track record, not Handll client results. See all the work.
  • BayfordBridge social posts printed as cards
    BayfordBridgeSocial visual system
  • LinkedIn banners for the BayfordBridge partners
    BayfordBridgePartner LinkedIn
  • BayfordBridge Facebook page with a Premier residential land development cover
    BayfordBridgeCampaign creative

Questions

What partnersask first.

Can you refresh our brand without starting over?

Yes. Where the existing brand has equity, we keep it and make it consistent rather than replacing it.

How is the work priced?

Every engagement is proposed individually. It opens with a written Marketing Assessment that fixes the configuration and the budget in writing before anything starts.

03 Next disciplineSocial media management

Start here

We read yoursite first.Then we talk.

Book a discovery session

A partner replies the same business day.

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Red Bank, NJEastern time2 Bridge Ave, Suite 324Proposed individually, after we hear the scope